When couples first hear about moissanite, one of the first questions they often ask is whether moissanite is actually worth buying. With the cultural traditions around purchasing a diamond for your engagement ring stone, and the expectation to buy a certain style of ring, it can be intimidating to go against the flow. However, once couples learn about the lasting beauty, cost-effectiveness and conflict-free origins of moissanite, they often fall in love with this precious gemstone and wouldn’t consider using any other stone for their engagement ring.